KLUB VENUS
STRATEGY, IDENTITY
ASK
︎︎︎ Define and design the core story, tone of voice and visual identity.
︎︎︎ Define and design the core story, tone of voice and visual identity.
Eshop, vibrator boutique, sextoy designer...
Growing at a fast and exciting rate, Klub Venus found themselves posing the question: where do we stand, and what do we stand for?
Melissa Hartelius founded Klub Venus with a real and honest intention: that pleasure should be universal. Because in today's world it's not: it’s a luxury. A privilege for the few and the lucky.
Core story
Run and developed by smart, kind, and honest people of all backgrounds and identities. Klub Venus creates content and objects that educate, break down barriers and invite pleasure into communities, families and personal lives.
How we experience pleasure is personal. How we achieve pleasure is personal. How (and with whom) we speak about pleasure is personal.
The identity of Klub Venus is pleasure without shame or guilt - whilst leaving space and room for those who have just entered the conversation.
A colourful, opinionated, and kind identity.
Just like the team behind it.
Project Management
Magda Markova
Finance
Julie Schiøtt
Story Direction
Sophie Gevind
Creative Direction
Stine Emil
Art Direction
Clara Lie & Melanie Njoh
Logo Design
Morgane Lambert
Copywriting
Line Bo & Sophie Gevind & Rebecca Wells
Motion & Visual Support
François Andrivet
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